So So Gay predicts the 2013 BRIT Award winners

British Breakthrough Act

Alt J
Ben Howard
Jake Bugg
Jessie Ware
Rita Ora

As has been the case over the past decade, the girls sweep up at the BRITS, and we predict this one will be a close call between the two London ladies here. Although Jessie Ware’s momentum has grown hugely from an underground buzz in 2012 to that of a household name, Rita Ora should secure this one.

British Female

Amy Winehouse
Bat for Lashes
Emeli Sandé
Jessie Ware
Paloma Faith

Considering Amy Winehouse bagged this prize (her only BRIT) in 2007, they won’t feel compelled to give her this posthumous prize. Jessie Ware isn’t big enough yet to win this, and it would be a considerable triumph for Paloma Faith to earn it too. It’s almost a given that Emeli Sandé will take this prize, considering how she has taken up the British female baton after Adele’s 21 success.

British Group

Alt J
Mumford and Sons
One Direction
The xx

In 2012, One Direction have been the most successful group commercially – provoking a Beatlemania style response in the US –  but The xx would be the popular alternative choice. Given their own international success this year, and their musical credibility, we predict that Mumford and Sons could be the happy medium winner here.

British Live Act

Rolling Stones
Mumford and Sons

This could go to the Rolling Stones – for old time’s sake – but based on the strength of their Mylo Xyloto tour in 2012, proving their unrivalled skill for stadium shows, Coldplay should get this one.

British Male

Ben Howard
Calvin Harris
Olly Murs
Richard Hawley
Plan B

Much credit has to go to Olly Murs for his success touring with One Direction, hosting the Xtra Factor, beating Girls Aloud to number one, and being a generally all-round nice bloke. Plan B has had a great year too, with the acclaimed Ill Manors. But as with Mark Ronson in 2008, we predict this prize will go to a man who has had a successful year as a producer – Calvin Harris.

Global Success

Mumford and Sons
One Direction

Adele doesn’t really need any more awards – with the Academy Award practically already on its way – and it looks as though One Direction may lose out elsewhere in the show, so this special award is probably something of a consolation prize to congratulate the boys, and appease their die-hard fan base.

British Producer

Damon Albarn
Jake Gosling
Paul Epworth

Although Paul Epworth made the incredible ‘Skyfall‘ for Adele this year, this is more likely to go to Jake Gosling, a seasoned producer who, last year, was the man behind the music for Ed Sheeran, One Direction and Paloma Faith.

British Single

Adele, Skyfall
Alex Clare, Too Close
Coldplay + Rihanna, Princess of China
Rita Ora/DJ Fresh, Hot Right Now
Emeli Sandé, Next To Me
Florence+ the Machine, Spectrum
James Arthur, Impossible
Jessie J, Domino
Labrinth ft. Emeli Sandé, Beneath Your Beautiful
Olly Murs, Troublemaker
Rita Ora, RIP
Rizzle Kicks, Mama Do The Hump
Robbie Williams, Candy
Rudimental, Feel the Love
Stooshe, Black Heart

This long list will probably come down to ‘Skyfall’, ‘Next To Me’, ‘Domino’, ‘R.I.P.’ and ‘Mama Do The Hump’. Although ‘Skyfall’ could be a close competitor, this one looks set for Jessie J, considering she missed out on her nominations last year, and that Domino was the biggest selling on the list – also boasting over 100 million views on YouTube.

International Female

Alicia Keys
Cat Power
Lana del Rey
Taylor Swift

Taylor Swift has made huge gains in the British mainstream in 2012, and Lana del Rey has continued to secure her music and style on the airwaves and magazine covers. But having beaten off Beyoncé and Lady Gaga to win in 2011 and 2012, we see no reason why this won’t complete a hat trick for Rihanna.

International Group

Alabama Shakes
Black Keys
The Script

The Script have had a bit of a revival following Danny’s appearance on The Voice, but this one is set to belong to Fun.

International Male

Bruce Springsteen
Frank Ocean
Jack White
Michael Bublé

Although he’s the least likely to win, Michael Bublé outsells the others in this category massively, and is a commercial favourite. Frank Ocean is the big name to drop at the moment, following the critical success of Channel Orange, he looks set to clean up at the Grammys. But considering the success of his comeback album, Wrecking Ball,and his UK tour last summer, this one should go to the legendary Bruce Springsteen.

British Album

Alt J
Emeli Sandé
Mumford and Sons
Paloma Faith
Plan B

This is the big one. The cream of the crop. The one that everyone cares about. There’s a sliver of possibility that this might go to Mumford and Sons, but considering it’s the best selling album of the year, and has been promoted like a global religion, this one is most likely going to be the finale of wins for Emeli Sandé.

The BRIT Awards will be held on 20th February at the O2 Arena, London.

Leave a Reply

Your email address will not be published. Required fields are marked *